07-27-2007, 08:26 AM
According to Reuters, retail mega-chain Target announced today it will only carry Blu-ray disc players. They will begin in October and go "at least through the holiday season." This comes a month after Blockbuster, the U.S.' largest brick-and-mortar video rental chain, said they would be going Blu-ray exclusively too. Heavens to Murgatroyd, is Sony actually going to win a format war? Blu-ray shall avenge its cousins Betamax and MiniDisc if it emerges victorious against HD-DVD.
The Reuters information is currently being further explained by Universal Home Entertainment. Universal would like to clearly point out Target will continue to carry the Xbox 360 HD-DVD drive and movies, they also say that Target is still currently selling HD-DVD players. Well, yes, because it's not October yet.
Universal has a right to feel defensive. Target's declaration probably shouldn't be taken too lightly -- although, when Wal-Mart declares Blu-ray, it's all over. So, even with the HD-DVD attachment price drop for your Xbox 360, plus five movies, is it worth getting? Umm, might want to put that money aside for now. It's a nice $179 dent in the cost of the PS3, which comes with Blu-ray playback built in. The holiday season is approaching and that'll be a pretty big indicator of what's to come. The last thing any consumer wants is to have an expensive machine which plays a dying format.
source
Anyone who's shopped at Target knows that they try to be a bit more upscale compared to Walmart, but this announcement is still pretty bad for HD DVD, because all 4 (yes 4) Targets in my town are always packed with people, and even for those individual who will not run out and buy a PS3, this kind of news just makes Blu Ray seem much more widespread the it's competition.
I mean if you love Target and you hear that they'll only be selling those Blu Ray set top players, then you might be under the impression that by default your fav store chose what's best for you.

The Reuters information is currently being further explained by Universal Home Entertainment. Universal would like to clearly point out Target will continue to carry the Xbox 360 HD-DVD drive and movies, they also say that Target is still currently selling HD-DVD players. Well, yes, because it's not October yet.
Universal has a right to feel defensive. Target's declaration probably shouldn't be taken too lightly -- although, when Wal-Mart declares Blu-ray, it's all over. So, even with the HD-DVD attachment price drop for your Xbox 360, plus five movies, is it worth getting? Umm, might want to put that money aside for now. It's a nice $179 dent in the cost of the PS3, which comes with Blu-ray playback built in. The holiday season is approaching and that'll be a pretty big indicator of what's to come. The last thing any consumer wants is to have an expensive machine which plays a dying format.
source
Anyone who's shopped at Target knows that they try to be a bit more upscale compared to Walmart, but this announcement is still pretty bad for HD DVD, because all 4 (yes 4) Targets in my town are always packed with people, and even for those individual who will not run out and buy a PS3, this kind of news just makes Blu Ray seem much more widespread the it's competition.
I mean if you love Target and you hear that they'll only be selling those Blu Ray set top players, then you might be under the impression that by default your fav store chose what's best for you.