WiiLoaded.com - Wii Forum and News

British newspaper Metro is reporting that a print advertisement for Burnout Dominator has been barred from appearing within the London Underground transit system. The Advertising Standards Authority (ASA) took offense to the above image, which features a demolished car (not unlike those seen in the game), as well as a burning tire and the slogan, "Inner peace through outer violence."





According to GamesIndustry.biz, the ASA received 37 complaints about the ad, which Electronic Arts contends was promoting stress relief via aggressive (digital) racing.

The ASA ruling determined that "the vivid depiction of the crashed car and burning tire, combined with the slogans implication that people could achieve inner peace through acts of violence, was likely to cause serious or widespread offense."

"We considered that the images of a car that seemed to have crashed at high speed and a burning tire, together with a reference to violence, could be seen to condone a violent lifestyle, anti-social behavior or dangerous driving," read the ruling. "We concluded that the ad was irresponsible."

Electronic Arts has agreed to no longer display the offending ad, and the ASA recommended that the publisher seek advice on future advertising campaigns from the Committee of Advertising Practice.

CZMQFRG

blah blah blah I think the print add is awesome. Jesus Christ people it's a print ad for a VIDEO GAME.

When will these "Nazi's" start trying to control our thoughts and feelings too?

Well I dunno, maybe someone who has a child that was killed in a road accident?

Yes well I might have a major ***** about Harvest Moon because I lost a cousin (twice removed) due to a farming accident also... but people just need to grow up.

Go after bad drivers....drunk drivers....people on cellphones (who are driving)....LEAVE VIDEO GAMES (and their ads) ALONE.